Factors influencing purchase intention for recycled products: A comparative analysis of Germany and South Africa

Due to an increasing demand, companies have started producing recycled products. However, little is known about the specific purchase behavior. Hence, this study analyses factors influencing intention for products including differences related different types of and between Germany South Africa. A quantitative in (n = 603) Africa 692). shows that significantly higher The (individual, product, context constructs) are same both countries, but they differ regarding their strength. Thus, factor “attitude/environmental concern” has strongest influence Africa, while it “value/accessibility” Germany. Furthermore, mobile phones generally smaller than t-shirts toilet paper. Purchase